Tratament fiscal pentru influenceri.
Super Bowl LVII Marketing Trends and Insights. RIP BeReal.
🏢Un ghid ANAF pentru influenceri
Persoanele care obțin venituri din campaniile plătite pe rețelele de socializare - Facebook, Instagram, TikTok, YouTube (inclusiv monetizarea clipurilor nesponsorizate?) reprezintă venituri impozabile.
Au obligaţia să le declare şi să plătească pentru ele impozit pe venit, taxe și contribuţii la stat.
Sunt eligibile atât veniturile în bani, cât şi cele în natură (produse, servicii etc.).
📌What matters
Twitter va cere brandurilor $1k/lună pentru un checkmark auriu. [PIC]
Social Media Etiquette. [QUIZ]
Câte afișări poți cumpăra cu o reclamă de 30s? [DIGITAL MEDIA]
RH Chilli Peppers s-au întâlnit cu Eminem. [PE REPEAT?]
Facebook a lansat și în RO opțiunea „Group Channels”. [NEW FEATURE]
Big Tech vs. Big Telecom. [AD PLAYERS]
Ryanair memed the luggages out of Sam Smith. [BRIT AWARDS]
Neutrogena parodiază reality show-urile de dating. [CAMPAIGN]
ChatGPT+ s-a lansat și în RO, costă $24 (cu TVA). [IT’S ON]
Disney a lansat a doua cea mai scumpă reclamă de la Super Bowl. [DISNEY100]
Mi-a plăcut fotografia făcută de Dana Allen. [TPOTY AWARDS]
James Cameron vs James Cameron. [MOVIES]
🔥 Vox: Layoffs are making LinkedIn the new hot social network. https://lnkd.in/dVz5Z5sF
📸 YouTube Adblitz: Lista tuturor reclamelor de la Super Bowl LVII. https://lnkd.in/dFQ2GH_N
😔 The Hollywood Reporter: Hugh Hudson, Director of ‘Chariots of Fire,’ Dies at 86. https://lnkd.in/dX99szjV
🦸🏻♂️ The Hollywood Reporter: Marvel Seeks to Focus an Ever-Sprawling Universe with Phase 5. https://lnkd.in/dZBPjq2Z
🔜 The Hollywood Reporter: What Next for Hulu?. https://lnkd.in/dEiScyWe
👌 Media Play News: Fox Bets on FAST/AVOD Streaming After Rejecting $2B Tubi Acquisition Offer. https://lnkd.in/dbDRHjif
📗 Marketing Brew: One rebrand at a time | How this branding expert built a following on TikTok. https://lnkd.in/dGBdtii6
💥 Morning Brew: ‘Hogwarts Legacy’ boycott hit with backfiring jinx. https://lnkd.in/d73jHiRW
💠 ESM / European Supermarket Magazine: Italy's Bennet Unveils NFT Customer Loyalty Project. https://lnkd.in/e9s5JDvb
😲 Reuters: China approves 87 online games in February. https://lnkd.in/dPxYAjPA
🤖 Reuters: Croatian restaurant offers one pot menu cooked by robotic chef. https://lnkd.in/dYSKJai5
💰 Reuters: Meta, law firm Gibson Dunn sanctioned in Facebook privacy case. https://lnkd.in/dueYMBcq
📺 Gizmodo: Here's How the Godzilla TV Series Will Connect to the Movies. https://lnkd.in/dMKagA92
😵💫 Reuters: ChatGPT frenzy sweeps China as firms scramble for home-grown options. https://lnkd.in/d7y-v4bv
🔴 Daily Dot: Canadian TikTokers cancel Netflix subscriptions as password-sharing rule kicks in. https://lnkd.in/dzpe2_KR
☺️ Daily Dot: Uber Eats worker makes delivery in power wheelchair. https://lnkd.in/dqHUnJvU
📑 Bloomberg: Bill to Ban TikTok in US Reflects Growing Concerns in Congress. https://lnkd.in/dQ2nMqDb
🕹️ Forbes: Facebook Gaming Viewership ‘Plummeted’ In 2022. https://lnkd.in/d5CbrZQE
📸 Gizmodo: Australia to Rip Out 900 Chinese-Made Security Cameras From Government Buildings. https://lnkd.in/dC3MY8b9
💵 9to5mac: Twitter earning $M from 10 unbanned users; engineers in Catch-22 position with Musk. https://lnkd.in/dHvGYNTW
💼 Fast Company: Nearly 20k jobs lost in another week of brutal mass layoffs for tech and media. https://lnkd.in/d9b5Js4b
🚗 Fast Company: How a TikTok trend vandalized Kia’s brand. https://lnkd.in/egY9GKrb
🗣️ Rest of the World: 9 viral phrases that explain China’s work culture. https://lnkd.in/dMzKYGXw
♥️ 9to5google: Over 1M people are already waiting to try Microsoft’s AI-powered Bing. https://lnkd.in/djRBPJgP
📈 Digg: Donald Trump's Social Media Platform Bans, Ranked By Number Of Days. https://lnkd.in/dexWug_F
🏘️ Digg: House Prices In Capital Cities Around The World, Mapped. https://lnkd.in/d8P3bDfH
🤫 Wired: The Generative AI Race Has a Dirty Secret. https://lnkd.in/dzdeehqq
🥷 New York Post: I have creepy ‘proof’ Facebook is spying on me — and possibly you. https://lnkd.in/dnpECUxD
🏷️ Vox: Why everything you buy is worse now. https://lnkd.in/dEF5QNrY
🚫 9to5mac: iPhone 15 USB-C port to have features limited to Apple certified cables and accessories. https://lnkd.in/d4uz4yxb
✨ Fast Company: How to create catchy social media visuals with Jitter. https://lnkd.in/dmdJNEZ5
🏢 Financial Times: Corporate America is struggling to adapt to Gen Z. https://lnkd.in/dmJfkSpP
🥶 The Economist: Is Google’s 20-year dominance of search in peril? https://lnkd.in/dsHW-iHG
🐎 Stratechery: The Four Horsemen of the Tech Recession. https://lnkd.in/gWs3sa9g
🏀 CNN: LA Lakers honor LeBron James in pregame ceremony game after becoming NBA's all-time scoring leader. https://lnkd.in/ddUkSKZN
💠 Benzinga: Trump NFTs Surge 20% After Meta Reinstates Former President's Instagram, Facebook Accounts. https://lnkd.in/dYBqSs_4
😍 Business Insider: Insiders say YouTube is shaking up the business model of its influencer-marketing program BrandConnect. https://lnkd.in/drbqkeq2
😶🌫️ CNBC: Amazon is the latest threat to Facebook as ad targeting suffers. https://lnkd.in/dQdm43ij
💠 US Departament of Defense: U.S. Army Central Prioritizes Innovation with Task Force 39. https://lnkd.in/dxmsgEBe
🆙 Techcrunch: Amazon in talks to buy Indian video giant MX Player. https://lnkd.in/gVVhSBy7
👀 NBC News: Tech layoffs shrink ‘trust and safety’ teams, backsliding efforts to curb online abuse. https://lnkd.in/duYaDMhz
🕳️ Wired: Down the Chatbot Rabbit Hole. https://lnkd.in/dY86YN3X
📈 The Hollywood Reporter: Lionsgate Stock Pops On Earnings Beat, Spin Off Plan. https://lnkd.in/dUEuMt2u
📝 Avocatnet.ro: Tratamentul fiscal al veniturilor obținute din postările pe social media. https://lnkd.in/d-bm6v7j
🏋️♀️ WWD: Why Athletes Are Beauty’s Buzzy New Spokespeople. https://lnkd.in/dp8Hgz8j
💠 Techcrunch: Digital rights defenders infiltrate alleged mercenary hacking group. https://lnkd.in/e5pFvZbj
🤝 WWD: TikTok’s DIY Fashion Meets Ditto, the ‘Future of Sewing’. https://lnkd.in/d3kjzyKk
👜 Vogue: The Minimalist Gucci Bag Celebs and Vogue Editors Can’t Stop Wearing. https://lnkd.in/dSTDRHz7
♥️ Elite Daily: What Is The “ben Phase” On Tiktok? An Investigation. https://lnkd.in/dcisdRdP
📱 Into More: What is Twink Death and Why is Everyone Tweeting About It? https://lnkd.in/dZqydNWd
🫂 Mashable: Spotify Is Here To Analyze Your Relationship Compatibility. https://lnkd.in/d9DyYAYg
🌟 Hypebeast: Nike Gifts LeBron James a Special LeBron 20 to Celebrate Him Breaking The All-Time Scoring Record. https://lnkd.in/d8UpBms4
🎙️ Variety: ‘Winnie-the-Pooh’ Podcast Deal Set at Baboon Animation, GoKidGo. https://lnkd.in/dDNmCFa9
👨🏻💼 Dan Robinson, Managing Director Heineken RO, a revenit la conducerea asociației Berarii României.
🧑💻 The Information: How a Quarter-Million Fired Tech Workers Are Picking Up the Pieces. https://lnkd.in/dCYwP5xP
💠 The Information: Microsoft Kills Its Industrial Metaverse Team After 4 Months. https://lnkd.in/etaGiduR
🖥️ Techcrunch: MrBeast’s blindness video puts systemic ableism on display. https://lnkd.in/dgm83n7T
📖 Semafor: TikTok team accused of spying had a history of employee complaints. https://lnkd.in/dYhySrRP
🍸 Digg: A Cocktail Maker Lets AI Loose And Rates The Cocktails It Came Up With. https://lnkd.in/dsfZVXQm
❄️ Mashable: Snowflake helped Tor users thwart Russian censorship. Now the VPN is branching out as Snowstorm. https://lnkd.in/dS67JfFW
🔲 Forbes: ANTI-SOCIAL CCP Act Would Ban TikTok In The United States. https://lnkd.in/d44sXfGy
🤑 Forbes: ChatGPT Burns Millions Every Day. https://lnkd.in/dHXV5HeH
👮🏻♂️ MIT Technology Review: How Telegram groups can be used by police to find protesters. https://lnkd.in/dzAnd243
✊ Engadget: A Japanese conveyor-belt restaurant will use AI cameras to combat 'sushi terrorism'. https://lnkd.in/dPPUEFx4
🤣 Techcrunch: Google is losing control. https://lnkd.in/esAa82du
🧐 The Verge: Reddit thinks AI chatbots will ‘complement’ human connection. https://lnkd.in/dWWb_W8i
☁️ The Verge: Cloudflare wants to help you set up your own Mastodon server in ‘minutes’. https://lnkd.in/d7YiZkFC
2️⃣5️⃣ The New York Times: The 25 Tweets That Show How Twitter Changed the World. https://lnkd.in/dG7UdeQz
🎯 The Wall Street Journal: Donald Trump Aims for YouTube Return as Campaign Social-Media Strategy Takes Shape. https://lnkd.in/dk9xwSzE
🗓️ The Wall Street Journal: Elon Musk’s First 100 Days at Twitter Defined. https://lnkd.in/dMKXrJuZ
⭐️ Hypebeast: Nike Pays Tribute to Frank Rudy With This Air Max TW Colorway. https://lnkd.in/dHJ2KEsa
🏆 Buzzfeed: Here’s What It’s Like To Attend The Grammys As A Seat Filler. https://lnkd.in/d-w33Yge
🗺️ Business Insider: Heat maps show the change in the movements of oligarchs' superyachts since Russia invaded Ukraine. https://lnkd.in/dtHn4MRX
💇♀️ The Hollywood Reporter: Super-Stylists On What It Takes to Fashion a Super Bowl Halftime Show for Beyoncé or Shakira. https://lnkd.in/d7PWdK2g
😥 Financial Times: Meta delays setting team budgets as it plans fresh round of job cuts. https://lnkd.in/dvfu9sd7
👩❤️👨 The New York Times: ‘Ghosting,’ ‘Orbiting’ : A Guide to Modern Dating Terms. https://lnkd.in/dwUUk-AC
😥 Variety: Jenna Ortega ‘Hysterically’ Cried Over Rigorous ‘Wednesday’ Filming Schedule. https://lnkd.in/d7b_neHt
🎇 Financial Times: The WhatsApp showdown between SEC and money managers. https://lnkd.in/e2j3DTXh
📊 Insider: See Bing's breakout week in charts as Microsoft taps new ChatGPT technology to go after Google's search lead. https://lnkd.in/dEhSJaQ7
📱NETOPIA Payments va integra modalitatea de plată “Buy Now Pay Later”.
💬 Variety: CBS Chief George Cheeks Says Network Will Review Closed Captioning for Live Events After Grammys Bad Bunny Controversy. https://lnkd.in/dNxy-ZnC
🫣 Reuters: Google cautions against 'hallucinating' chatbots, report says. https://lnkd.in/deJ7X4dC
🏈 Tom’s Guide: Best way to remove grass stains, according to the guy who cleans the Philadelphia Eagles' uniforms. https://lnkd.in/dr5uxx63
💔 Tech Radar: More and more of us are getting sucked into online romance fraud scams. https://lnkd.in/dB8ficq9
📰 Wired: News Publishers Are Wary of the Bing Chatbot’s Media Diet. https://lnkd.in/dkAJeUcQ
🗣️ Fast Company: Gen Z slang: your one-stop, no-judgment guide. https://lnkd.in/dixPJrDg
📡 Digg: How Satellite Tech Exposed Russia And Its Invasion Of Ukraine To The World. https://lnkd.in/dU9qT7P6
🧙♂️Buzzfeed: Harry Potter And The Controversial Video Game: Streamers Take Sides In The Fight Over “Hogwarts Legacy”. https://lnkd.in/dmKbMixc
⏳ Engadget: Microsoft could show off AI-powered versions of Word and Outlook this March. https://lnkd.in/d9tKzhZW
👩🏻🦰 Mihaela Adochiei, noul Country Manager GE HealthCare România și Republica Moldova.
🔐 Orange România a lansat o campanie pentru siguranța în mediul online, “Mai mult loc pentru încredere”.
🚫 CNN: More than half of Twitter’s top 1,000 advertisers stopped spending on platform, data show. https://lnkd.in/dfzyTUUC
🤦🏼♀️ The Verge: Twitter is running ads next to tweets from Holocaust deniers. https://lnkd.in/dSxBsFHt
📱 Techcrunch: Indian social media app Slick exposed childrens’ user data. https://lnkd.in/gz_GrZpN
🥴 The Verge: Some Googlers reportedly aren’t happy about Bard’s ‘rushed’ announcement. https://lnkd.in/d2-TWDX9
🏳️🌈 Techcrunch: LGBTQ organizations report a recent uptick in Twitter hate. https://lnkd.in/d9ScGgKF
🕵️ The Verge: Meta found a leaker who shared details about its unannounced VR headsets with a YouTuber. https://lnkd.in/dnZKpGBy
😍 Boing Boing: List of video game product placement examples. https://lnkd.in/dfQ5m2a4
💊 Vox: The bizarre Americanness of prescription drug commercials. https://lnkd.in/djMWgfQ8
😕 The New York Times: Why Are You Seeing So Many Bad Digital Ads Now? https://lnkd.in/dAXi-Tai
💠 The Wall Street Journal: The AI Boom That Could Make Google and Microsoft Even More Powerful. https://lnkd.in/ddJvaGcH
🎮 The Wall Street Journal: Miss Your Game Boy? Try These New Handheld Gaming Consoles. https://lnkd.in/dKRnjJxT
🗼The New Times: Across Paris, an Invader Unleashes His Art. https://lnkd.in/dgD-WG8v
☺️ Insider: 'Identity capital' is the key to getting your dream job and making friends in your 20s, according to Gen Z and millennials on TikTok. https://lnkd.in/dzDW_kMH
🤤 Fast Company: 3 ways to be less addicted to social media. https://lnkd.in/dwvPitQr
♦️ Forbes: Johns Hopkins To Shut Down Online C0v1d Tracker. https://lnkd.in/ddc-VcZg
💠 The Wall Street Journal: TikTok’s Parent Takes On Meta in Battle for Virtual-Reality Market. https://lnkd.in/dqWbaNhC
🏈 #SuperBowlMarketing
•The Washington Post: One of Tesla's biggest critics is funding a Super Bowl ad against it. https://lnkd.in/d9gH2Rrt
•Digiday: Economic downturn ups the ante for major Super Bowl advertisers General Motor, AB InBev, Netflix. https://lnkd.in/d_r3DwGJ
•Digiday: How brands and agencies are prepping this year’s hybrid Super Bowl war rooms. https://lnkd.in/gTkk-Gi9
•Digiday: Brands like Rakuten, Squarespace, Best Buy turn to in-house teams to create flexible, quick Super Bowl campaigns. https://lnkd.in/eTKubKHm
•Digiday: Why Pepsi is returning to advertising on Twitter during the Super Bowl. https://lnkd.in/dNMgAwPu
•The Hustle: Fox crosses the goal line on Super Bowl ads. https://lnkd.in/d7TUSyJM
•Adage: Super Bowl And Web3 | How Brands Are Using The Metaverse And Nfts Despite Lack Of Crypto. https://lnkd.in/dwCGhhrB
•Insider: I asked ChatGPT to write a viral Super Bowl commercial. https://lnkd.in/dnkdQyf4
•Gizmodo: The 10 Hungriest Super Bowl Tweets of All Time. https://lnkd.in/d8mRDaPr
•Fast Company: How much do NFL cheerleaders make? Super Bowl draws attention to wages. https://lnkd.in/dbnQagRz
•Salon: Superb Owl: How an internet typo took flight and became a fine-feathered celebration. https://lnkd.in/dfhCVktP
•Forbes: Super Bowl Commercials New Topics: Sobriety, Menopause, And Christianity. https://lnkd.in/dnTBBP44
•Billboard: Super Bowl Synch Report: Sony Leads Publishers as Marketers Tap Feel-Good Tracks, ’90s Nostalgia. https://lnkd.in/dey_cQ3d
🗣️ChatGPT News
•Business Insider: How 6 workers are using ChatGPT to make their jobs easier https://lnkd.in/deMg6UTe
•The New York Times: Microsoft’s ChatGPT-Powered Bing Makes Search Interesting Again. https://lnkd.in/eafwgzcE
•Reuters: Bill Gates | ChatGPT 'will change our world'. https://lnkd.in/eYc2BKXs
•The New Yorker: ChatGPT Is a Blurry JPEG of the Web. https://lnkd.in/ddquYXTZ
•Opera may actually nail the GPT War
⚙️Social Media Features
•9to5google: Google Drive rolling out PDF annotation with stylus or finger on Android. https://lnkd.in/duCP-4S2
•Android Police: WhatsApp could soon let you 'read' your audio messages. https://lnkd.in/djfkaxbX
•Android Police: Chrome 111 brings major improvements to picture-in-picture mode. https://lnkd.in/dtmegvnR
🃏Tips and Tricks
•Social Media Today: Google Search Operators Cheat Sheet. https://lnkd.in/g8rRRgCG
•Social Media Today: Meta Outlines its Various Measures to Protect Teen Users. https://lnkd.in/gXD5gicM
•The Washington Post: A guide to new AI tech and how to try it. https://lnkd.in/dbtUpS-C
🗣️Recommended Reads
•Link in bio: Is Your Brand Illegally Using Trending Audio? https://lnkd.in/dVswkWkR
•Beccacore: The Girl Internet and the Boy Internet. https://lnkd.in/dAFEssYe
•Trapital: Why Selling Music Catalogs is a Complex Decision. https://lnkd.in/dDUfC998
•The New Yorker: Valentines for Guys I’ve Encountered on Dating Apps. https://lnkd.in/dHdvxyCz
•The New Yorker: Is A.I. Art Stealing from Artists? https://lnkd.in/d-6Df9gW
🐦Twitter News
•Bloomberg: Twitter Accused of Stiffing Another Vendor Tied to Musk Buyout. https://lnkd.in/dYpJQCPS
•CNN: Elon Musk pledged transparency at Twitter. But he's walling off researchers. https://lnkd.in/d9mBHF_8
•Business Insider: Twitter founder Jack Dorsey mocked new owner Elon Musk's company over a major outage. https://lnkd.in/dv8HM4nR
•CNN: Republicans held a hearing to prove Twitter's bias against them. It backfired. https://lnkd.in/dcu7dmNK
📱APP: Spillt | Social Recipes
Este fondată de o ex-Instagram engineer pentru food bloggers; aceștia își pot:
Posta propriile rețete sau de a le încărca din URL.
Găsi noi rețete și de a le aprecia prin likes și comments, bookmarks, „Made it”.
It’s free și disponibilă la nivel global.
📆Testing on Instagram: Memories reminders
🍿Fast X.
În cazul în care nu-și uită nimeni mașina pe avarii, va fi / este ultimul film din serie.
Altfel, de apreciat melodia de pe fundal, „Notorious Thugs” de la The Notorious B.I.G.: doar „Let's ride, let's ride, let's ride” face ca filmul să fie pus pe listă.
🪦RIP BeReal (2020 - 2023)
După Clubhouse, iată că și BeReal, o aplicație prin care fiecare utilizator poate distribui doar o dată / zi o fotografie nefiltrată din viața reală, este într-un trend descendent.(KPI-ul de urmărit sunt utilizatorii activi, nu numărul de downloads).
Nu comentez partea de privacy: din acest motiv mi-am dezinstalat aplicația, too creepy.
And the greatest hits just keep on comin’:
